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Aegotel

REDEFINING MODERN SPEND MANAGEMENT

Web Design Web Development SEO Strategy 360 Degree Transformation

Plutos Payments is a leading modern spend and expense management platform providing smart corporate cards and automated financial tools for businesses. 

The Results
20
%
FASTER ONBOARDING TIME
95
%
TASK COMPLETION RATE
25
%
RESOLUTION TIME REDUCTION
28
%
FEWER SUPPORT TICKETS
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Reviews

Mitch Jessop

The visual simplicity of the new Plutos platform is deceivingly powerful. It took the friction out of a fundamentally complex process. The design is not just cleaner, it actively saves us hours of work every week, which is the definition of a great financial tool.

Project Overview img
[THE CHALLENGE]
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OVERCOMING OPERATIONAL FRICTION


While Plutos offered a powerful suite of features, the user interface and user experience struggled to keep pace with rapid expansion, creating compliance gaps, administrative overload, and a steep learning curve for users.

We needed to
  • Modernise core user workflows
  • Eliminate dashboard cognitive overload
  • Accelerate new user onboarding
  • Automate expense submission tracking
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The Solution

TRANSFORMING SITE HEALTH THROUGH REVENUE-READY FOUNDATIONS

We began with a 16-month Search Console analysis, keyword research across four markets and a competitor review, then built a service-by-region keyword map and a six-month roadmap.

[01]

CLEAN-UP AND SECURITY

Audited and disavowed the spam backlinks, then worked with Aegotel’s developer to remove risky plugins, a suspicious server rule and leftover demo content.

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[02]

ON-PAGE SEO ON 118 PAGES

Wrote new titles and meta descriptions for 58 site pages and 60 blog posts, fixed 26 headings and aligned every page to Aegotel’s target regions.

[03]

ADVANCED TECHNICAL SEO

Fixed robots.txt, submitted a clean sitemap, hid 20+ low-value page types from Google, removed 132 broken links and linked previously orphaned product pages.

[04]

TRANSPARENT LEAD TRACKING

Contact-form sends, phone, email and WhatsApp clicks now report as leads. All 55 changes were logged with before/after values and undo steps.

Results Make The Loudest First Impression

[Our Work]

As a creative and digital agency UK, always making certain that every project below represents a challenge solved, a business transformed, and another global brand moving ahead of the market through fearless ideas, sharper thinking and intelligent systems.

As a creative and digital agency UK, always making certain that every project below represents a challenge solved, a business transformed, and another global brand moving ahead of the market through fearless ideas, sharper thinking and intelligent systems.

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[Let’s Talk]

If you’re looking for a global growth agency that understands growth, execution, and accountability, you’re in the right place.

Discuss Your Project Freely
Victoria Horsley
Victoria Horsley
Business Development Manager
Schedule a call
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