Prox is a modern, UK-based creative digital agency with over a decade of experience. We are purpose-built for ‘boring’ brands seeking growth, managing complexity and dominating the competition.
More than a decade ago, our Founder, Ali Zafar Azad, noticed a pattern across the digital space. Agencies were shipping attractive visuals and running disconnected campaigns, but they weren’t building systems that actually moved the business forward.
Today, Prox Digital Agency is a collective of strategists, designers, UX specialists, and technical builders operating across London, Dubai and the USA. Together, we’ve delivered 500+ digital experiences across industries and markets and proudly helped emerging brands scale faster and established businesses stay relevant.
Every partnership starts with understanding what matters most. Your goals. Your audience. Your current digital behaviour. From there, we identify friction, uncover opportunity and design a clear path from where you are to where you want to be.
We don’t chase vanity metrics. We focus on performance that shows up where it counts: engagement, conversion, brand authority and of course revenue impact.
That’s why UK businesses choose Prox Digital Agency without any doubts because digital strategy should drive profitable and successful outcomes.
Prox Digital Agency was built differently. Our founder, Ali Zafar Azad, saw agencies producing attractive visuals and disconnected campaigns that never moved the business forward. So he built a strategy-first digital transformation partner instead.
Today Prox operates across London, Dubai, and the USA with strategists, designers, developers, and growth specialists delivering 500+ digital experiences globally.
We focus on performance that shows up where it counts: engagement, conversion, authority and revenue.